Meg Mitchell’s Tenacious Numismatic Hops Exchange at MMoCA | Guest Blog Post

mmoca hops gardenWe at MPM are excited to be collaborating again with the Madison Museum of Contemporary Art for this week’s blog post. The MMoCA is located at 227 State Street. Exhibition hours are Tuesday-Thursday, 12-5 pm; Friday 12-8 pm; Saturday 10 am-8 pm; and Sunday 12-5 pm. Museum admission is free.

The Exhibit

The Madison Museum of Contemporary Art recently added an exciting and interactive dimension to the museum Rooftop Sculpture Garden: Meg Mitchell’s Tenacious Numismatic Hops Exchange (TNHE): a hop garden for unyielding people. Familiarly referred to as the Hops Exchange, Mitchell’s sculptural installation is composed of six twenty-foot-tall aluminum beams that support the growth of hop plants. This site-specific, living artwork combines the visual language of industrial construction with an ethic of social engagement.

Hinged at the bottom of the rooftop’s brick wall and anchored at the top, the six trusses can be manually lowered and raised with a winch and pulley system. Mitchell, in designing the beams to function as a simple machine, enables the hops to be easily harvested each autumn. The Hops Exchange harvest will become an annual Madison Museum of Contemporary Art (MMoCA) tradition—a community event that ties together art, agriculture, and social exchange.hop garden mmoca

On Friday, October 6, during Gallery Night, MMoCA will launch its annual Hops Exchange harvest. Join Mitchell in an artist-led, participatory event that explores the socio-economic history of the hops plant. This interactive evening will feature hop cones and artist-made coins to address issues of labor and material exchange, ownership of natural resources, and the poetics of agriculture and industry. Enjoy food and drink from Fresco, and music from the band Late Harvest. This is a free event.

mmoca hop garden

Meg Mitchell is Associate Professor of Digital Media in the Department of Art at the University of Wisconsin-Madison. Her work has been featured in numerous group and solo exhibitions, at venues such as the Evergreen Museum and Library in Baltimore, MD, Atlantic Center for the Arts, Conner Contemporary, the DC Art Center, the International Waldkunst Zentrum in Germany, and most recently at the Madison Museum of Contemporary Art as part of the Wisconsin Triennial. Her work has been featured in many publications, such as Art Papers, Art in America and the Washington Post. She was awarded an Expanded Artist’s Book grant from Columbia College Chicago for her collaborative project with Denise Bookwalter, “Rain/fall,” a data-driven artist’s book and mobile application.

For information about the event: http://www.mmoca.org/events/mmoca-openings

For information about the installation: http://www.mmoca.org/exhibitions/exhibits/tenacious-numismatic-hops-exchange-tnhe-hop-garden-unyielding-people

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